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Twitter和新浪微博Top10帐号对比分析

1、演艺界名人是TOP10的绝对主力。Twitter排名前十的名人中,除了美国总统奥巴马和Twitter官方账户,其他均为演艺界名人,数量为8人。围脖排名前十的名人中,除了李开复、潘石屹和俞敏洪,其他也均为演艺界名人,数量为7人。在演艺界名人所占比例的对比中,Twitter略高于围脖。

2、是否为政界名人的舞台,是二者的主要区别之一。在Twitter上,除了演艺界名人之外,还有一类人群也非常活跃,那就是政界名人。除了光荣挤进TOP10的奥巴马童鞋,还有很多,Twitter已经成为他们最重要的平台之一。而在围脖里,不仅是TOP10,即使是TOP100里,也很难看到政界名人的身影。好不容易出了个“云南伍皓”,风光了几天,就被迫关闭了帐号。虽然后来又换了个马甲“伍家有女初长成”,却被“王小山”这厮以一己之力追杀的灰头土脸,满地找牙。更何况,伍皓童鞋与奥巴马童鞋的级别差太远了。

3、围脖里的企业家受欢迎程度堪比演艺界名人。Twitter里,TOP10没有一个企业家,而在围脖里,一下子挤入了李开复、潘石屹和俞敏洪等三人。这也不奇怪,中国经济正在快速发展期,这些企业家的明星光环其实更甚演艺界名人。希望TOP10里能有更多的企业家的名字出现。

4、官方帐号都很猛。在Twitter里,官方帐号排名第9.在围脖里,官方帐号虽然没有出现在TOP10名单里,实际上以“微博小秘书”的粉丝数“2192788”来排名的话,遥遥领先于姚晨赵薇等人,只不过,新浪把这个帐号从排行榜里屏蔽了。

5、先行者总是困难重重的,后入者总是要借东风的。Twitter里,TOP10的粉丝数总和为3636万;围脖里,TOP10的粉丝数总和为855万。Twitter成立日期:2006年3月。围脖成立日期:2009年8月。Twitter用了48个月,TOP10的粉丝数总和达到了3636万;围脖用了8个月,TOP10的粉丝数总和达到了855万。先行者总是困难的,后入者总是要借东风的。

6、还有什么发现,大家补充吧,整理工作我来做,呵呵。

英文版:1. TV/film/pop stars are the most popular users on both platforms: Twitter has eight actors, singers, etc. in its top ten; Weibo has seven.

2. Weibo is used far less as a political platform. Unlike with Twitter, says Liu, there are hardly any politicians in Weibo’s top hundred users, let along the top ten.

3. Businesspeople on Weibo are as popular as TV/film/pop stars on Weibo. In Twitter’s top ten there is not one business person; in Weibo’s there are three: former Google China boss Li Kaifu,SOHO boss Pan Shiyi, and New Oriental founder Yu Minhong. Because China’s economy is developing rapidly, says Liu, successful businesspeople are seen more like celebrities.

4. Official feeds on both platforms are very widely followed. Twitter’s official feed ranks ninth with over 3 million followers; Weibo’s official feed has over two million followers. Although this would rank it at number one, Sina have kept its official feed off the ranking.

5. Latecomers have advantages over firstmovers. Twitter, which has been running for 48 months, has a total of 36 million people following the top ten users; Weibo, which has been running for just 8 months, already has around 8.5 million people following its top ten.

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